Building a successful business is the goal of every entrepreneur, but only 1 in 12 succeed. Why new businesses fail? Startup Genome Project analyzed data from 3,200 companies and has some answers. The heart of any successful business are two things: a good product and a great market for that product. In other words, a base must be able to scale. To scale well, it is necessary to balance the growth of the five main dimensions: customer, product, team, business model and funding. The key reason for failure: premature expansion. Infographic to see more.