Scope of Data Visualization

Jan 21, 2013 By Ernesto Olivares

Nowadays, we cannot deny the existence and importance of data anywhere. Whether you are a buyer or seller, company or customer all the significant stories live in your data which if written clearly and designed elegantly can be a powerful means of data observation and comprehension. It is truly said, that a picture is more valuable than a thousand words if it is a well composed, as an eye-catching graphic can clarify information more accurately.

 

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Our brain too interprets information fast and best when received through graphical processing. It makes complicated datasets easily understandable and comprehensible through the medium of visual communication. The strength and scope of “data visualization” is immense. To get full advantage of data visualization, first you should know about the various modern approaches on scope of data visualization in the related fields.

 

The information presentation is categorized primarily into two main parts – statistical graphics, and thematic cartography. The main objective under both categories is to represent quantitative and categorical data, even if the scope is different. In relation to the scope, different approaches are used such as:

 

Mindmaps – This is a diagramming tool which is used in the generation and visualization of structure and relationships, classification of ideas that is used for observing and organizing information, making decisions, solving problems and writing, anonymous collaboration, individual expression of creativity, outline and framework design, team building or synergy creating activity, condensing material into a concise and memorable format and overall enhancing work morale.

 

Visual Information This is mostly used in news media, where information is presented on current events through tree map in print, broadcast, Internet etc to have access to a mass audience.

 

Data VisualizationIt is almost impossible for a company in today’s world to make a strategic decision without referring to an accurate figure. Through data visualization this data can easily be accessed.

 

Displaying connections -It links the connection between factors like story, relevance, and usability, all in relationship to each other.

 

Displaying websites - It displays all search results in 3D arrangement. The company promises that the days of mining through pages and pages of tiny thumbnails in an effort to find the item you are looking for are over.

 

Articles & resources

It represents articles and resources in an artistic way, where journalism and art nicely blend with each other. The scope of data visualization is very wide, ranging from simple geographical locations like land mass, rivers, oceans, terrains to biological characteristics of species, diseases, ecosystems, science and mathematics,  non-numerical information like files and lines of code in software systems, networks of relations on the internet, bibliographic databases etc. Other scopes are visualization of 3-D+ phenomena in the field of medicine, biology  and meteorology . As an individual, it is our concern to be aware of recorded data about yourself and your surroundings and to represent this with sophisticated visualization skills in a great way to take full advantage from data visualization.

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